The Pacific Asia Travel Association (PATA) has set new dates for its annual summit. The forum, which was originally slated to take place live and in person in March, will now take place in Ras Al Khaimah, UAE, from October 25 to 27, 2022.
The event will mark the first time that the Asia-largest Pacific’s not-for-profit travel trade group will hold its Annual Summit in West Asia. The three-day event, hosted by the Ras Al Khaimah Tourism Development Authority (RAKTDA), brings together international thought leaders, industry shapers, and senior decision-makers interested in promoting tourism to, from, and within Asia Pacific. Governments, tourism offices, hotels, airlines, MNCs, SMEs, colleges, and other travel-related companies with interests in the Asia Pacific area are all represented by the PATA association network, which is made up of both public and private entities.
The event will take place in the Waldorf Astoria Ras Al Khaimah, The Ritz-Carlton Al Wadi Desert, and Al Hamra International Exhibition & Conference Center, and will include conference presentations, leadership task force sessions, workshops, PATA board meetings, and a travel bazaar component.
PATA’s governmental and private sector members and partners will engage on essential industry subjects such as destination recovery plans, sustainability and resilience, human capital development, women in travel, and innovation as part of the program’s theme of ‘Reconnecting the World.’
“We are delighted that we will still be organising the PATA Annual Summit in Ras Al Khaimah this year and bring together our industry network to discuss opportunities and best practices to enable recovery and sustainable growth,” said PATA CEO Liz Ortiguera. “The team is working hard to put together an event programme, under the theme ‘Reconnecting the World’, that will take on a format that is more experiential and will maximize in-person connections and engage an appreciation for this beautiful destination. I invite all of our members, partners, Chapter members and industry colleagues to join us for this long-awaited opportunity.”
“As we navigate through a new era of travel and tourism, platforms such as the Pacific Asia Travel Association Summit provide invaluable insights that help guide our industry moving forward. We are pleased to host the summit in Ras Al Khaimah, the nature-based destination with exceptional connectivity and access that resonates well with Asian travellers. Combined with global hospitality brands and world class meeting venues, we are confident that the PATA Annual Summit this fall will be a great success.” said Raki Phillips, CEO of the Ras Al Khaimah Tourism Development Authority.
Ras Al Khaimah, regarded as the Middle East’s fastest-growing destination, set a global standard by being the first city to be certified safe by Bureau Veritas’ ‘SafeGuard Label’ and the World Travel and Tourism Council’s ‘Safe Travels Stamp.’ The Gulf Cooperation Council also dubbed it the ‘Gulf Tourism Capital’ for 2020 and 2021.
Register for the event here.